22. The Internet


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Back in 1990 I led a group of students on a field trip to a major metropolitan newspaper visiting the many departments: editorial, fashion, sports, local news, and more. It was interesting to get the inside scoop on how a newspaper came together every day. The guide took us to their prized possession, a 1 gigabyte (billion bytes) computer they recently purchased to download the many high-pixel images from the local and national media.

Little did we know that anyone today can purchase a compact version with one thousand times the memory, a terabyte, or one thousand gigabytes, for under five-hundred dollars. Few knew what tera meant in those days other than math teachers and engineers. I possess such a laptop and enjoy the luxury of not just the storage capacity (I presently use about one-hundred gigabytes on the hard drive) but also the processing speed, a decent two gigahertz.

That newspaper has several high functioning processors throughout their departments today and does the layout with a program designed for publications and no longer with the old-fashion typeset process. They have a well-organized website accommodating the market that no longer subscribes to the newspaper.

This recent boom in computer technology and availability has transformed the world much like the invention of the Gutenberg press in 1439. There is a new way to retrieve written information and it is both portable and graphic. Most of us are on board with the apps and are essentially addicted to the screen all day. I have observed people peering at the iPhone not just on buses or schools but also at social engagements, and how many of us have attended a religious ceremony or even a funeral when a phone chimes? I've conversed with people who divide their attention between me and the device, often stopping in mid-sentence so they could check who was calling and even taking the call!

While the proliferation of reading in the 15th Century caused a shift in the way people obtained information from oral to visual, the manipulation of icons on smartphones and computers, in general, has led to a transformation that has neurological consequences. The slow and deliberate eye movement reading a book has given over to frequent shifts in attention as information flashes across a screen with diminished assimilation.

The Web today

What is peculiar about the Internet is the two-way communication afforded the user and richness of resources: it sends information to a receiver who can forward it to any number of locations. It is much more than a telephone, allowing us to visit a host of sites by touching a hyperlink, download images and narrative to your hard drive, send a brief message to a blog or individual, or watch a movie. It serves as a camera and video recording device as well. It has apps for every need. It is an information retrieval system like no other and most users are quite good at using its many options. We are validated by being 'online' all the time.

Books, newspapers, radio, and television do not hold the same interest level as the handheld Apple iPhone, Motorola Droid, and the Google Nexus One along with their versatility in every venue: home, automobile, shopping, work, airports, airplanes, and coffee shops. You are basically taking the entire world with you wherever you go! You no longer must watch television in your living room or make a trip to the neighborhood library or wait for the next edition of the newspaper to get information about home repairs, recipes, weather, local and international events, movies, and just about anything. Information is at your disposal 24/7. Most of us have become quite proficient dancing around the Net and are addicted to this style of 'learning'. It contains a social context never experienced by humanity as well, allowing us to record videos of anything and post them on YouTube. The brain gets quite a workout in speed processing and information overload. People find it preferential to reading a book because of the novelty, which for many is a thrill.

Schools are now requiring in many cases e-versions of texts rather than the purchase of clunky and expensive books. Libraries are being reconfigured to make computer terminals more abundant as book shelves are not center stage.

Publishers are also scaling down their articles in hard print magazines to accommodate the skimming public with newspapers using large font summary statements within their articles because readers like to skim first and then decide whether to read the article in depth. We have been trained to look at print media as a capsulation of news events and shun the slow in-depth perspective.1

Nicholas Carr in his book The Shallows comments:

It's that the Net delivers precisely the kind of sensory and cognitive stimuli – repetitive, intensive, interactive, addictive—that have been shown to result in strong and rapid alterations in brain circuits and functions. With the exceptions of alphabets and number systems, the Net may well be the single most powerful mind-altering technology that has ever come into general use. At the very least, it's the most powerful that has come along since the book.2 (p.116)

Basically, we have created a means to socialize through texting frequently and craft personal profiles that are out there for everyone to see. We communicate our spontaneous thoughts on anything from sports to politics to acquaintances, at times, regretting what we put on the Net an hour later after getting a range of criticism. Youth are compulsive in this regard, texting or instant-messaging multiple times per hour using less than one hundred forty letter statements, abbreviations, and images. Validation of our worth in this regard in this complex world is at an all-time high in human history. Communicating with retailers and our health providers has become quite efficient with responses often coming within an hour.

The brain's response when we surf the Web

Texting is replacing reading and composition, or the neurological processing we were accustomed to using for many generations, altering them. Gary Small, director of the Memory and Aging Center at UCLA, found that computer-savvy individuals use the left dorsolateral prefrontal cortex much more than minimal users. Though both groups had similar brain scans while book reading, where language, memory, and visual processing areas are stimulated, Internet sophisticated users demonstrate broad brain activity while web surfing, a healthy practice to keep the mind sharp, like doing crossword puzzles.3

The transfer of memory from the short term (hippocampus) to the long-term (cerebral cortex) is a key element in nurturing depth of intelligence.

Reading and writing provide the proper pace for this transfer fostering rich associations or long-term schemas. Breezing on the Internet, on the other hand, bombards the brain in a way that minimizes the smooth flowing acquisition of knowledge for long-term storage. When this happens, the information stream exceeds the brain's cognitive load or capacity to retain and process the information.

Essentially our ability to learn and comprehend is reduced and people that skim the Net frequently, experience this overload, becoming addicted to it as well. You must discipline yourself to sustain the reading mode because the brain is accustomed to this online addiction as the fast pace web views are distracting, particularly texting while talking to friends, and worse yet, driving.

An example of such distraction was noted in a study when Miall and Dobson asked two groups to read the short story "The Demon Lover", one the linear text version, the other with the familiar hyperlink blue-underlined words that you see when you are on the Web. The latter group took longer to read the story and three-quarters of them reported they had difficulty following the text and experienced confusion and uncertainty about what they read. Only one in ten expressed this concern from the linear text group. They contend that
…at the present moment, the market forces that are now set to take over and control the electronic world seem to have little interest in literary study. Much bigger goals are in prospect: interactive, Internet-based television and other high-resolution digitized forms of entertainment.4

Another team investigated the effects of graphics and news crawls as people watched four news stories on CNN as you and I see them on television. The group that saw the program had less memory for the facts on a later test than a group that saw the stories without the graphics and news crawls. The authors concluded that the multi message format exceeded the viewers' attention capacity:

…we understand that there are intense competitive pressures on cable and broadcast news organizations that require them to attract and hold the prime demographic group sought after by advertisers. That said, there seems to be no explanation that justifies using a presentational format that seems to make it more difficult for viewers to learn from the news than it already is.5

Task interruptions are studied extensively by The Environmental and Occupational Health (EOH) Department to examine the long-term effects of these areas on health. One reported that office workers will stop work-related responsibilities to view and respond to emails up to forty times per hour. Their conclusions are that interruptions, in almost all instances, are disruptive to performance, generate tension, and induce errors. The concern is especially important in high-risk workplace environments such as aviation, medicine, and vehicle operation in which human error can have serious, potentially disastrous consequences.6,7

Deep thinking versus skimming

Carr's contention is that you are multitasking and become mentally agile when online but lessening your capacity to "think deeply and creatively". Furthermore, you tend to conform to the ideas posted on the Internet and are less likely to generate ideas of your own or challenge the prevailing opinions and read only those that match a political view, often 'sharing' them with 'friends' on Facebook. You would be better served to examine individual areas and building a diversity of opinions through explorative reading.2,8

The Internet is a massive data source that is almost limitless in its range of topics and content, and this has changed our motivation to retain knowledge. The Net is now our memory with personal records and numbers immediately available and cookies to fill in the blanks whenever we complete an application. Our inherent capacity to retain knowledge ranges from the factual to the creative and the Internet has made us relinquish the neuroplasticity of this once sacred memory acquisition in favor of waltzing through links.

David Brooks, New York Times columnist, in this regard states: 

I had thought that the magic of the information age was that it allowed us to know more, but then I realized the magic of the information age is that it allows us to know less.  It provides us with external cognitive servants, silicon memory systems, collaborative online filters, consumer preference algorithms and network knowledge.  We can burden these servants and liberate themselves.9

Carr adds:

It is true that the web is itself a network of connections, but the hyperlinks that associate bits of online data are nothing like the synapses in our brain.  The web's links aren't just addresses, but simple software tags that direct a browser to load and another discrete page away of information.  They have none of the organic richness or sensitivity of our synapses.2 (p. 195)

My experience as a student through graduate school, research endeavors, and observing my students through the years has led me to conclude that long-term retention is created through attentiveness, repetition, and motivation. Diligence in these areas over an entire school year would improve the speed of memorization and consequently achievement in a course.
Famed neuropsychiatrist Eric Kandel states:

For a memory to persist the incoming information must be thoroughly and deeply processed.  This is accomplished by attending to the information and associating it meaningfully and systematically with knowledge already well established in memory.  If we are unable then to attend to the information in our working memory, the information is retained only if the neurons maintain their electric charge – a few seconds at best.  Then it is gone, leaving little or no trace in the mind.10

There is rapid neural activity when we engage with the Internet for sustained visits, like many of us do today. The subject of stimulating thinking and motivation is dealt with in this book, and they are altered a bit surfing the Net, imposing an information overload that minimizes the control of memory enhancement, hampering the development of the neuronal pathways in the frontal lobes associated with memory. Diverting attention while bouncing around the Internet circumvents the natural path from the new memory (hippocampus) to the long-term memory (prefrontal cortex lobes) in favor of the minimal skill needed to navigate. Essentially, then, we train the brain to do this information processing without deriving the benefit of remembering it very long.

The Web is a form of empowerment, but one that can be addicting and distract us from the concentration, repetition, and motivation needed to patiently master a subject. The Internet was extremely helpful in my acquiring the notes and vast resources to write this book that would have been agonizing slow by visiting many libraries and taking notes. Instead, navigating online, skimming, copying, and pasting created my own library. I am grateful for this technology.

Use the Web’s speed and resources in a deliberate manner

However, in the end, I had to read monograms and books, annotate extensively, make decisions, prioritize, and then write, correct, and write again. It was difficult because writing to an audience needs to be relevant, and that makes it even more difficult. I found that reading and annotating demanding because my brain was used to processing in the hurried manner described above. I was motivated, however, and carefully read those many resources, and annotated in the margins and in a notebook, and when I sat down in earnest to write a chapter, that part of my cognition composed sentences and did something that is key to this discussion: sustained my concentration for long intervals to get it done. I made the distinction between web surfing and scrutinizing whole documents and avoided (I hope) the characterization Carr calls shallow thinking. I depended on the Web but recognized the value of reading and writing to create a meaningful document. I felt a surge of gratification during the writing, and that is the essence of this book: nurturing joy of learning and creativity in the academic realm in children. I wanted to write and did not mind spending hours staying on task to reach my goal.

Do apps assist learning? Christof van Nimwegen, a Dutch cognitive scientist, divided a group of volunteers into two groups to find out how well people can transfer colored balls between boxes. One group used software that provided visual cues to help the participants, the other used a scaled down version with no cues. At first, the group with the helpful software made appropriate moves quickly but was outdone by the other group as they gained proficiency. van Nimwegen concluded that the group without hints learned to plan and developed strategies, but the software-assisted individuals relied on the program to assist them and clumsily went through the motions to solve the puzzle.

Interestingly eight months later van Nimwegen brought the two groups together to solve colored balls puzzles using a variation of the original task.  People that had initially used the unhelpful software solved the new puzzles at twice the speed as the aided group.

The difference in speed was based on performance and learning because van Nimwegen controlled for variations in the participants' skill level at the start of the experiment.  The main observation was that the bare-bones software people revealed "more focus, more direct economical solutions, better strategies, and better imprinting of knowledge." 

His conclusion was that we are accustomed to "externalizing" problem solving and mental tasks to our computers, thereby lessening our brain's ability "to build stable knowledge structures that can later be applied to new situations."11

Human validation is different in this technological world. Computer programmer Thomas Lord contends that software has reduced the personal and intimate aspects of life into dull rituals "encoded in the logic of web pages".12 Understand that your students' brain wiring is different from what you experienced in your foundational years and sit in your classroom with neuronal activity primed for immediate stimulation. Having their attention requires a pedagogy that diverts that neuronal spontaneity to one that promotes deeper analysis of the facts and skills taught in your classroom.

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The Gutenberg Press
The labor to create books before Gutenberg invented his press was expensive because the copying was done on parchment, animal skins that required sufficient scraping to make a clean and smooth surface. The Gutenberg press required less effort and could produce books comparatively quickly, at a reduced cost, which allowed an audience of millions across Europe and eventually the world to procure.

Essentially the clergy was privy to books and education was limited, but the proliferation of books, written in Latin at first, resulted in the middle class being educated and stimulated the production in the languages of the nations. The masses wanted variety and saw the publication of almanacs, travel books, romance novels, and poetry.

Book trade became an enormously successful business venture and the industries related to it such as papermaking, thrived and the consequence was a more literate populace and a stronger economy.

Furthermore, widespread reading allowed populations to become aware of the new philosophy of humanism, which rivaled and eventually exceeded the Church writings and thoughts about salvation and afterlife. In time, the writings of the classics from 2,000 years earlier in their Greek and ancient Latin forms came about with the discovery of the original manuscripts.

These included writings on scientific matters, government, rhetoric, philosophy, and art and the masses were influenced by the knowledge of the Greek and Roman civilizations and the emphasis of human intellect and life on earth in those ancient years.



References

1.     Shafer, J., (April 1, 2008).  The Times New Welcome Mat, Slate.
2.     Carr, N., (2011). The Shallows, What the Internet Is Doing to Our Brains, W. W. Norton & Company.
3.     Small, G., Moody, T., Siddarth, P., (2009). Your Brain on Google: Patterns of Cerebral. Activation during Internet Searching. American Association for Geriatric Psychiatry 17, no. 2, 116-126.
4.     Miall, D., Dobson, T., (2001). Reading hypertext and the experience of literature, Journal of Digital Information 2.1.
5.     Bergen, L., Grimes, T., Potter, D., (July 2005).  How Attention Partitions Itself During Simultaneous Message Presentations, Human Communication Research, Volume 31, Issue 3, 311–336.
6.     Trafton, G., Monk, C., 1 (March 2007). Task Interruptions. Reviews of Human Factors and Ergonomics 3 (1): 111–126.
7.     Latorella, K., October (1998).  Effects of Modality on Interrupted Flight Deck Performance: Implications for Data Link. Proceedings of the Human Factors and Ergonomics Society Annual Meeting 42 (1): 87–91.
8.     Jackson, M., (2009). Distracted: The Erosion of Attention and the Coming Dark Age Paperback, Prometheus Books.
9.     Brooks, D., (Oct 26, 2007).  The Outsourced Brain, The New York Times
10.   Kandel, E., (2007). In Search of Memory: The Emergence of a New Science, W. W. Norton & Company.
11.   Christof van Nimwegen, (2008). The paradox of the guided user: assistance can be counter-effective, SIKS Dissertation Series, Utrecht University.
12.   Thomas Lord, (November 9, 2008).  Tom Lord on ritual, knowledge and the web, Rough Type. From http://www.roughtype.com/?p=1194